( Pricing )

Simple, transparent pricing.

No hidden fees. Just a per-bottle commission and fixed storage/shipping fee that aligns our success with yours.

The majority of orders are shipped as cases. Single bottle delivery applies to a minority of D2C and quick commerce channels or retailers with dropshipping arrangements. Additional prep fees may apply. All additional prep fees require prior approval, so there are no surprise charges.
Starter
£4 / bottle
Flexible entry point for brands testing online channels or scaling at their own pace.
Commercial Terms
Commission £4 per bottle
Minimum commission No minimum
Commitment Rolling, no lock-in
Management Self-serve
Onboarding £2,000 one-off
Payment terms 60 days
Includes
  • ✓Up to 30+ sales channels
  • ✓Marketplaces, specialist retail, premium retail, supermarkets and quick commerce
  • ✓Trade distribution Optional
  • ✓Bonded storage and fulfilment
  • ✓Full UK alcohol compliance (AWRS, excise, premises licensing)
  • ✓Age-verified delivery
  • ✓Advance payments and duties available
  • ✓Pay as you go
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Recommended
Growth
£2 / bottle
For brands ready to scale. Fully managed distribution with dedicated account support.
Commercial Terms
Commission £2 per bottle
Minimum commission £1,000 / month
Commitment 12-month rolling
Management Fully managed
Onboarding Included
Payment terms 60 days
Everything in Starter, plus
  • ✓Dedicated account manager
  • ✓PPC and content management
  • ✓Quarterly business reviews
  • ✓Priority support and onboarding
  • ✓Retail media strategy
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Shelfdrop will make your product available to:

Starter Growth
D2C - Owned
Brand Website ✓ ✓
Marketplaces
Amazon Vendor ✓ ✓
Amazon Seller Central ✓ ✓
Tesco Marketplace ✓ ✓
Specialist Retail
Ocado ✓ ✓
Master of Malt ✓ ✓
Master of Malt Trade ✓ ✓
Threshers ✓ ✓
Drink Supermarket ✓ ✓
House of Decant ✓ ✓
Hard to Find Whisky ✓ ✓
Whisky World ✓ ✓
Amathus ✓ ✓
Hedonism ✓ ✓
The Whisky Shop ✓ ✓
Laithwaites ✓ ✓
Premium Retail
Harrods ✓ ✓
Selfridges ✓ ✓
Fenwicks ✓ ✓
Fortnum and Mason ✓ ✓
Berry Bros and Rudd ✓ ✓
John Lewis ✓ ✓
Supermarkets
Sainsburys ✓ ✓
Waitrose ✓ ✓
Tesco Retail ✓ ✓
Asda ✓ ✓
Morrisons ✓ ✓
Quick Commerce
Zapp ✓ ✓
Uber Eats ✓ ✓
Deliveroo ✓ ✓
House of Decant 2hr delivery (London) ✓ ✓
Add Ons
Pub Groups 30+
Farm Shops 1,500+
Delis 1,500+
Garden Centres 2,300+
Hotels ✓ ✓
Restaurants ✓ ✓
Golf Clubs ✓ ✓
Event Venues ✓ ✓
Hamper Companies ✓ ✓
Corporate Gifting ✓ ✓
Countries
United Kingdom ✓ ✓
Germany ✓ ✓
France ✓ ✓
Italy ✓ ✓
Spain ✓ ✓
Poland ✓ ✓
Ireland ✓ ✓
and more ✓ ✓
Services
Onboarding £2,000 Included
Bonded storage and fulfilment ✓ ✓
Case shipping (per unit) £1.85 £1.85
Single bottle delivery £9.25 £9.25
Duty management and payments ✓ ✓
Invoicing and remittance ✓ ✓
Full UK alcohol compliance (AWRS, excise, premises licensing) ✓ ✓
Age-verified delivery ✓ ✓
Trade distribution Optional ✓ ✓
Dedicated account manager - ✓
PPC and content management - ✓
Retail media strategy - ✓
Quarterly business reviews - ✓
Priority support - ✓
Storage and fulfilment is billed separately on a per-bottle basis. All prices are exclusive of VAT. Additional prep fees may apply. All additional prep fees require prior approval, so there are no surprise charges. For custom requirements or higher volumes, get in touch.

Ready to scale?

Get started in minutes. We'll build a proposal around your brand.

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